Impacto de la Comunicación Corporativa.- Impact of Corporate Communication
DOI:
https://doi.org/10.5783/revrrpp.v1i1(Ene-Jun).12Keywords:
Relaciones Públicas, IntangiblesAbstract
Valoración de Intangibles: la eterna búsqueda del Santo Grial, por Agrivalca Canelón.
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Comstat Rowland (2010). Impacto de la Comunicación Corporativa. Caracas (Venezuela): Comstat Rowland.
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