Lobby y Comunicación. El lobbying como estrategia comunicativa/ Lobby and Communication.- Libro de Antonio Castillo

Authors

  • José Daniel Barquero Cabrero ESERP

DOI:

https://doi.org/10.5783/revrrpp.v1i2(jul-dic).54

Keywords:

lobby, comunicación política

Abstract

Es una reseña sobre el libro de Lobby cuyo autor es Antonio Castillo. El lobby se presenta como una organización que realiza estrategias comunicativas para promover intereses asociativos y que los poderes públicos adopten decisiones favorables a sus intereses.

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Published

2011-12-22

How to Cite

Barquero Cabrero, J. D. (2011). Lobby y Comunicación. El lobbying como estrategia comunicativa/ Lobby and Communication.- Libro de Antonio Castillo. International Journal of Public Relations, 1(2(jul-dic), 271–273. https://doi.org/10.5783/revrrpp.v1i2(jul-dic).54

Issue

Vol. 1 No. 2(jul-dic) (2011): Dirección de Comunicación

Section

RESEÑAS

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