Reseña del libro Gestión de la comunicación en instituciones / Book Review Communication Management in Institutions
DOI:
https://doi.org/10.5783/revrrpp.v9i17.594Keywords:
Comunicación organizacional, Relaciones Públicas, ComunicaciónAbstract
Gestión de la comunicación en instituciones de Carlos de las Heras, Isabel Ruiz y Francisco Javier Paniagua versa sobre todos los aspectos esenciales que giran en torno a la comunicación institucional y sobre la importancia de coordinar estrategias de comunicación desde las organizaciones.
Abstract
Communication Management in Institutions written by Carlos de las Heras, Isabel Ruiz and Francisco Javier Paniagua is a book about the key aspects of communication in any kind of institutions.
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References
de las Heras-Pedrosa, C.; Ruiz-Mora, I. y Paniagua-Rojano, F. J. (2018). Gestión de la comunicación en instituciones. Madrid: Pearson Educación.
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